Washington, D.C.— The International Baking Industry Exposition (IBIE), the Western Hemisphere’s largest event for the global grain-based foods industry, is proud to announce Sosland Publishing Company as the Platinum Media Sponsor for its triennial event, scheduled for September 17-21, 2022, in Las Vegas. With this highest level of sponsorship, Sosland Publishing Company’s partnership will drive awareness and participation through multimedia promotions, targeted marketing opportunities and onsite programming.
“Our media partnerships are critical to the success of our events—events that help our industry evolve and grow,” said Dennis Gunnell, IBIE Chairman and President of Formost Fuji. “Sosland Publishing Company has a longstanding reputation as a go-to resource for the industry news and trends. I’m confident that, through our continued partnership, we will expand the reach and scope of IBIE 2022 marketing campaigns to an even broader, more diverse audience, delivering the most engaging show yet.”
IBIE also selected Sosland Publishing as the Official Media Provider for the 2022 event. As such, they will manage all sales and advertising for the IBIE Official Show Directory, website, Show Dailies, mobile app and Innovation Showcase.
The company’s media portfolio includes Baking & Snack, bake, Supermarket Perimeter, Milling & Baking News, Panadería, and bakingbusiness.com, as well as insider industry reports that serve international and domestic markets across the grain-based food industry. Sosland Publishing Company and IBIE have a long history of working together, going back more than fifty years.
The International Baking Industry Exposition (IBIE) is the largest event in the Western Hemisphere, bringing together all segments of the grain-based foods industry supply chain. IBIE gathers the baking community to fuel the next generation of bakers, promote economic growth, educate and advance the future of baking together. Owned by the American Bakers Association (ABA), and the Bakery Equipment Manufacturers and Allieds (BEMA) and supported by the Retail Bakers of America (RBA), all proceeds from this non-profit event are invested back into the grain-based food industry. The triennial event will next be held in Las Vegas, Nevada on September 18-21, 2022, with a full day of education on September 17.