In this IBIE blog post, Katie Juhl, Marketing and Communications Director at American Bakers Association (ABA), announces their support of the World Bread awards by recognizing heroes in our industry. The American Bakers Association is a  co-owner of IBIE along with BEMA and in partnership with the Retail Bakers of America.

The American Bakers Association will celebrate the bread community in partnership with the Tiptree World Bread Award Heroes. The 2020 awards will recognize the people behind the baked goods: the bakers, millers, farmers, and others in the industry going above and beyond to help their community.

These awards shine a spotlight on the generosity of those in the baking community who have stepped up during these challenging times. Submit a story of a Bread Hero’s impact on their community, their reach, how they have innovated, their generosity of spirit, or their care for the wellbeing of others.

There will be regional Bread Hero USA winners and one Overall Winner of the title ‘Tiptree World Bread Awards Hero USA supported by the American Bakers Association 2020’. Nominations close October 8, 2020, and awards will be announced on November 19, 2020.

Check out the interview below with Tiptree World Bread Awards Director, Caroline Kenyon, and Robb MacKie, President and CEO of the American Bakers Association, about what the Bread Heroes 2020 campaign means to him.

Follow the World Bread Awards USA on Twitter, Instagram, and Facebook @breadawardsUSA.

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