IBIE 2028 - The Baking Expo™️

IBIE 2028 – The Baking Expo™️

Panettone World Cup

The Americas Selection

Panettone World Cup – Americas Selection

Panettone World Cup IBIE 2025

The Panettone World Cup will make its debut at IBIE 2025 in Las Vegas, Nevada.

Open to pastry chefs throughout the Western Hemisphere*, this contest will determine who advances to the World Final in Milan, Italy, where finalists will compete for the global grand championship title in November 2026.

To participate, competitors must first register for the Baking Expo™ and pay a €200 entry fee. All participants will have full access to the expo and its educational programming.


*Except for Brazil and Peru, which have separate national contests.

Applications are open through August 31, 2025, with only 30 spots per category (Traditional and Chocolate). Accepted applicants will receive confirmation and instructions for submitting their panettone for judging.

Live judging will take place on September 16, 2025, at IBIE in West Hall #3245 – Artisan Village. An esteemed panel will evaluate each entry on:

  • External appearance (shape, volume, color)
  • Interior structure (honeycomb, fruit distribution, roundness)
  • Sensory qualities (aroma, flavor, overall balance)


The prestigious jury is made up of: Biagio Settepani, pastry chef, Franck Riffaud, Complex Executive Pastry Chef Hilton, Stéphane Tréand, MOF. Patissier, Bilena Settepani, Pastry chef, Nicolas Botomisy, expert in chocolate and will evaluate the external appearance (shape, volume and color), the cut appearance (hive, fruit distribution and softness) and sensory appreciation such as aroma, flavor and aromaticity.

TRADITIONAL CATEGORY RULES
CHOCOLATE CATEGORY RULES

SCHEDULE OF EVENTS: SEPTEMBER 16 | BOOTH #3245
10:30 AM – 11:00 AM
Panettone Journey: From the Origins to the World Cup | Maestro Giuseppe Piffaretti,
Coppa del Mondo del Panettone
11:00 AM – 11:30 AM
Panettone in America: From Italian Tradition to its International Expansion | Biagio Settepani, Bruno’s Bakery
12:00 PM – 2:10 PM
Live Judging | Panettone World Cup – Americas Selection
4:30 PM – 5:00 PM
Awards Ceremony | Panettone World Cup – Americas Selection

After submitting your entry form, you’ll receive a confirmation email. Be sure to add [email protected] to your safe sender list. 
Once the application period closes on August 31, we’ll send you details on next steps and packaging instructions by email. 
All competitors will have full access to the expo and its educational programming.

Celebrate the crowning moment as we announce the winners of the Panettone World Cup – Americas Selection! Join us on September 16 at 4:30 PM for the awards ceremony, where top entries will be honored and talented pastry chefs will be selected to advance in the 2026 global final in Milan.

MORE TO EXPLORE

Join Iginio Massari on Tuesday, September 16th at 2:30! His masterclass will be entirely dedicated to Panettone – a quintessential Christmas dessert, symbolizing Italian craftsmanship and artistry.

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