Retail Baking
The Ultimate Growth Event for Retail Bakers
The dynamic $50 billion retail baking market, staying ahead means anticipating consumer cravings and capitalizing on emerging trends. IBIE and the Retail Bakers of America (RBA) have partnered to create a tailored experience for retail bakery owners and creative baking professionals like you.
At IBIE 2025, gain a comprehensive understanding of the evolving market: From the rise of health-conscious indulgence to the demand for personalized and experiential offerings,staying ahead in the retail baking market requires adapting to these evolving demands.
Discover the products to capitalize on these trends, refine your skills with hands-on technical training, boost your career with baking certification opportunities, and learn proven strategies to drive profitability — all under one roof at the Baking Expo™.
Join your community in Las Vegas, where the ingredients for success are baked in: the products, the insights, and the connections to keep your retail bakery thriving.
INNOVATIVE SOLUTIONS
Explore the IBIE expo hall to discover in-demand ingredients, technologies to improve retail operational efficiencies, out-of-the-box flavors that will keep customers coming through the bakery door (and so much more!) from leading companies like these.
- Alcas USA Corp
- All Bake Technologies, Inc
- AMF Bakery Systems
- Apex Motion Control
- AXIS Automation LLC
- Boyens Backservice GmbH
- Cake Craft USA
- Cakes N Supplies by Ximena
- CakeSafe LLC
- CakeThings
- Eaglestone Inc.
- Erika Record Baking Equipment
- Fiesta Cake Supplies
- Grain Craft
- The Henry Group Inc.
- HydroProcess
- Lindar Corporation
- Lizotte Machine Vision
- Marchant Schmidt, Inc.
- Matfer Bourgeat Inc.
- Matiss Inc.
- NY Cake
- Palsgaard, Inc.
- Parrish’s Cake Decorating Supplies
- Pfeil & Holing/Cakedeco
- Quantum Technical Services Inc
- Reiser
- SAMTEC sarl
- Shuffle-Mix B.V.
- Sollich North America
- Tielman North America Ltd
- TONELLI Group
- UCM Ultrasonics
INSIGHTFUL EDUCATION
The world-renowned IBIEducate program is filled with quality content that will empower you to tap into new revenue sources, diversify your product line, and enhance your sales. Dig into the hottest topics in retail baking with sessions developed by the Retail Bakers of America (RBA). Master the essentials with Business of Baking for Beginners. Try out new techniques in hands-on training classes led by baking experts. Whether you’re looking for new approaches to digital marketing or want to hone your craft, you’ll find the actionable advice you need at IBIE..
Registration now includes access to all IBIEducate sessions.
Here are some of the most popular sessions for retail bakers:
- Scaling up While Maintaining Artisan Principles
- Cake Decorator Certifications–Buttercream and Fondant Skills
- Beyond Social Media: Building an Online Business with Email & Text Message Marketing
- Wheat Quality: Defining a Common Language
- Inverted Puff pastryFlexique Ruffles, Ribbons and Roses
- Color Techniques with Natural Color Over Piping to Lambeth
- 10+ Simple Ways to Diversify Your Bakery’s Revenue
- Trends in Wedding Cakes
- Sculpted Cakes
CONNECTIONS THAT MATTER
Only IBIE brings the entire grain-based foods industry together—including bakery owners and retail baking professionals from all over the world! Whether you’re participating in targeted networking events or casual conversations on the way to your next baking education session, you’ll have plenty of chances to learn what’s working for your colleagues and build valuable business relationships.
- The Cake Mamas
- Carlo’s Bake Shop
- Creative Cakes
- Creative Cakes
- Georgetown Cupcake
- Grand Central Bakery
- Macrina Bakery
- Martin’s Famous Pastry Shoppe
- Maui Cookie Lady
- Meringue Bakery
- PattiCakes Bakery
- Tartine
INTERACTIVE EXPERIENCES
Fuel your imagination—and your retail bakery’s success—with the special events at IBIE. Showcase your creativity in the Cake Decorating Competition, stop by in-person baking demonstrations to see advanced techniques in action, and get insightful advice from celebrity pastry chefs and cake decorators — all right on the show floor.
BUILDING A STRONGER BAKING INDUSTRY
IBIE is more than an event—it’s a community that works together and grows stronger through powerful partnerships with baking associations and publications focused on the mutual goals of creating meaningful & relevant content for retail bakers and cake decorators.