WASHINGTON (April 3, 2025)— The art of cake decorating will take center stage at the Retail Bakers of America’s (RBA) 19th Annual Pillsbury Bakers’ Plus Creative Cake Decorating Competition. As one of the most anticipated events at the International Baking Industry Exposition (IBIE)—the largest and most influential baking industry event in the Americas—this prestigious competition shines a light on the world’s top professional cake decorators from September 14-17, 2025, in Las Vegas, Nevada.

“As IBIE gathers the global baking industry, it creates an unparalleled opportunity to highlight the extraordinary talent of professional cake decorators,” said Marissa Velie, Executive Director. “This competition is more than a contest—it’s a celebration of artistry, precision, and technical expertise. IBIE provides these elite decorators with an opportunity to showcase their talents in front of their community and gain the recognition they deserve from those who understand the demands of this art form. Their skills and creativity will be on display amongst their peers, industry leaders, potential sponsors and an enthusiastic live audience.”

Hosted in the popular RBA Retail Bakers Center on the IBIE show floor, the in-person event will feature six teams of two competing in four categories: wedding cake, rolled fondant, buttercream and sculpted cake.

Attendees will have a front-row view of the action, featuring celebrity and master baker judges, as well as live commentary on the competition, offering expert perspectives. The winning team will receive the coveted Pillsbury Baker’s Plus Grand Champion Trophy. There are also gold, silver, and bronze medals, along with cash prizes, awarded to the competitors with the highest scores within each category.

Professional cake decorators, pastry chefs, and sugar artists currently working in the industry with a minimum of two years of experience in cake decorating are welcome to apply. All submissions must be received by May 31. Selected contestants will be notified by June 20 and provided with three nights’ lodging at one of IBIE’s host hotels, a travel stipend, and complimentary passes to the expo and 250+ education opportunities. For complete competition rules, participation criteria and to apply, visit the Pillsbury Bakers’ Plus Creative Cake Decorating Competition page. To learn more about IBIE 2025 and register for the event, visit BakingExpo.com.

Special thank you to contest title sponsor Pillsbury, as well as the individual category sponsors:  Cargill, Satin Fine Foods, LorAnn Oils, and Johnson Bros. Bakery Supply, Inc.

About IBIE

The International Baking Industry Exposition (IBIE), sponsored by the American Bakers Association (ABA), the Baking Equipment Manufacturers and Allieds (BEMA) and the Retail Bakers of America (RBA), is recognized worldwide as the grain-based food industry’s largest, most comprehensive trade event in the Western Hemisphere. A “working show” where millions of dollars of business is conducted daily, IBIE brings the entire professional baking community together, offering the complete range of equipment, supply, and ingredient solutions and showcasing the newest baking technology—all under one roof. The triennial event also includes 250+ education sessions, demos and workshops. IBIE 2025 will be held in Las Vegas, Sept. 13-17, 2025, with a dedicated day of education on Sept. 13.

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